Hi! I'm Brett Anderson.
Over a decade of experience building & designing digital experiences.
Based in Orange County, CA. Previously at Kroger, designing the design system for the Associate Experience, transforming how employees interact with internal tools. Before that, I helped build a website platform at Side, a real estate startup, and led the design team at KWALL, a web agency where I shaped digital experiences for diverse clients. I graduated from Laguna College of Art + Design (LCAD). I have a passion for creating unique designs that stand apart from off-the-shelf options, focusing on systems that scale while maintaining their human touch.
Giving back
I enjoy creating free assets and games utilizing Figma and its collaborative features.
Experience
2022 - 2025
Kroger, Senior Product Designer
Designed a unified dashboard for supply chain associates that consolidated 8+ systems, reducing context switching and time-to-complete core tasks. Built an enterprise data visualization library and standards adopted across 15+ applications. Led a product card unification initiative standardizing information hierarchy across all supply chain tools.
2022 - 2024
Kivo Health, Product Designer
Designed a 0-1 accessible iPad/iOS telehealth app for 1,800+ elderly patients, contributing to 32k successful session joins. Conducted user research with elderly patients; identified onboarding friction and iterated flows to reduce support calls and improve session completion rates. Designed kit operations dashboard that reduced manual coordination work by 80% (15 hrs/week → 3 hrs/week), cutting annual labor costs by 93% while providing visibility into $68.6K of field inventory.
2021 - 2022
Side Inc, Senior Product Designer
Designed and shipped productivity and style features on the website platform used by 160+ Side partners. Led weekly design-engineering syncs for the product design system, aligning on component creation and roadmap planning. Built collaborative relationships with PMs, engineers, researchers, and real estate partners to gather feedback and product insights that informed prioritization.
2011 - 2022
KWALL, Designer - Multiple titles
Directed a team of 2 designers and managed 65+ customer web/mobile products, implementing processes that increased project profitability by 22%. Redesigned mobile experiences that improved usage metrics by up to 56% while crafting comprehensive brand and digital experiences across various mediums and platforms.
2015 - 2022
Laguna College of Art + Design, Web Design Teacher
Developed curriculum for advanced web design courses while mentoring students in professional portfolio development, helping establish the next generation of designers in the industry.
2010 - 2011
Studio 127, Junior Designer
Working on simple website designs and other online advertising assets.
2007 - 2008
CPA Market, Junior Designer
Created multiple landing pages and sign up form flows. Worked on large multipage campaigns for medical and school sites.